Enhancing Financial and Economic Yield in Tourism
TRREC (Lincoln University) in partnership with the Tourism Industry Association of New Zealand and the Ministry of Tourism are undertaking a three year programme to develop tools to enhance the financial and economic yield from tourism. Details.
Tourism Planning in New Zealand
This research programme, funded by the Foundation for Research, Science and Technology (FoRST), has as its goal the improved management of tourism growth and better guidelines to ensure its sustainability. Details.
Indicators of Acceptable Environmental Change for Tourism
TRREC, in conjunction with Landcare Crown Research Institute (NZ), Beca Carter Hollings and Ferner Ltd., was award the Foundation for Research, Science and Technology (FoRST) contract to develop a set of indicators of acceptable environmental change for tourism in New Zealand.
This three-year study, completed in 2002, combined the tourism research strength of Lincoln University and Landcare Research with the implementation expertise of Beca, a multinational engineering and planning consultancy firm. Dr. Ken Hughey, the director of the research programme, explained the benefits of the study: “We will develop pragmatic guidelines which will enable the measurement, management and mitigation of tourism effect on the environment”.
A tourism industry liaison group directed key stakeholder inputs via workshops, run throughout the course of the programme. Updates on progress were made available through a series of articles and newsletters in addition to workshops with industry and tangata whenua. As part of the project a case study in West Coast tested draft guidelines for better management of nature-based tourism. The programme had an integrated approach and involved the identification of indicators that were relevant to the management of tourism at national, regional, and local level. This approach also linked the impact of tourist activities on natural assets. Sophisticated tourist flow models allowed characterisation of tourist types and volumes. Landcare Research provided additional expertise on modelling the biophysical impacts of tourism.
Outputs from the Environmental indicators programme has also been incorporated into the Tourism Planning Toolkit, Performance Indicators Toolbox.
Energy and Resource Flows in the Tourism Sector
Eco-efficiency: Resource Consumption and Waste Production Associated with Tourism: a Case Study of the West Coast Tourism Corridor
This pilot project is led by Landcare Crown Research Institute and seeks to measure the energy, water and materials flows through six groups within both the accommodation and transport sectors. The project leader is James Barringer. This theme has been largely initiated by Landcare Research and is aimed at producing a national-level model of energy-use (by tourist type) for tourism within New Zealand.
Estimates of gaseous emissions (and the increasing focus on the Kyoto agreement) and carbon sink (e.g., re-forestation) requirements to make the tourism industry “carbon neutral” are the key outcomes. International air travel has emerged as a significant concern and preliminary research is being conducted. At a local-level, energy / waste monitoring systems are being developed in partnership with Kaikoura and Hokitika communities. Working links have been established with the Green Globe (NZTIA) initiative. In addition, Landcare have funded a PhD scholarship through NSoF funding.
Research to date includes:
Energy Use in the New Zealand Accommodation Sector - Report of a Survey
, September 2000 (PDF, 230 KB).
Energy consumption of tourist attractions and activities in New Zealand - Summary Report of a Survey
, February 2001 (PDF, 147 KB).
Tourism and Development
Staff members of TRREC have undertaken a number of tourism planning, development and educational consultancies throughout the Asia Pacific region. Key agencies include: World Tourism Organisation (WTO), United Nations Development Programme (UNDP), and New Zealand Ministry of Foreign Affairs and Trade (NZ MFT).
Recent projects include:
ASEAN Eco-tourism ‘Train the Trainers’ workshops.
Training for Sarawak National Parks staff. This project involves the development and implementation of a three-year Certificate of Conservation and Eco-Tourism Management in conjunction with the Sarawak State Government, Malaysia.
The Khanchenjunga Conservation Area Tourism Plan in conjunction with WWF and Nepal.
Rural and Small Business Tourism
TRREC has an ongoing association with Mr. Ray Sleeman of the Tourism and Leisure Group.
Current programmes include a review of official tourism statistics for Christchurch and Canterbury Marketing Ltd (CCML). This research programme will provide an up-to-date and comprehensive review of tourist visitation to the Christchurch / Canterbury region. This review will, in turn, provide a visitor arrival data template that will enable CCML to monitor effectively a range of visitor arrival performance indicators. Attention will be paid to international and domestic markets, existing forecasting studies and potential economic impacts (including events sector). Where possible, regional data will be included.
A series of rural tourism planning exercises has also been undertaken, and include the communities of Cheviot, Fairlie, Temuka and Lake Coleridge.
See Lincoln University’s Centre for Māori and Indigenous Planning and Development.
Christchurch Visitor Strategy
Lincoln University was responsible for conducting twelve industry focus groups to determine key issues and opportunities as well as providing advice to the Project Management Team. Lincoln is represented on three of the implementation working groups.
Christchurch Canterbury Tourism
Destination Management Plan – Punakaiki
Development West Coast successfully gained funding under the Major Regional Initiative (MRI) from New Zealand Trade and Industry to undertake a series of tourism studies. Lincoln was contracted to complete an Issues and Options report for Punakaiki. This included extensive community and industry consultation culminating in a report which provides the basis for the development of a Destination Management Plan.
Education and Training for Sustainable Tourism
Tai Poutini Polytechnic (TPP) contracted Lincoln to review the opportunities increased tourism on the West Coast could generate for TPP. The project included reviewing visitor forecasts, surveying visitors and consulting with industry operators. The study recommended TPP prepare four strategies to maximise the benefits from tourism – communications, marketing, collaboration and human resource development.
Hokitika Wildfoods Festival
The festival was attracting around 20,000 visitors and this was creating some major community issues. Lincoln University was asked to review the festival and prepare a strategic plan to ensure it continued to be a successful event for the Council, community and visitors.