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MKTG 104

Horticultural Marketing

Course overview

This course is taught fully online with weekly recorded live Zoom sessions. All materials and assessments are online.

Course information

Prerequisites and Restrictions You must satisfy the following requirement(s):

Your Academic Program is D.Horticultural Business, 3061

Credits 15
Domestic fees $938.00

What you will learn

An introduction to the strategic use of marketing and communication tools in horticulture.

Course examiners

David Dean

Associate Professor David Dean

Head of Department

Department of Agribusiness and Markets

david.dean@lincoln.ac.nz