COMM 605
Research for Managers
Course overview
A study of the theory and functions of quantitative and qualitative research techniques, and their relationship to the decision-making process in business.
This course is available online as part of the Postgraduate Certificate in Commerce and Master of Business (Global Management and Marketing) programmes.
Course information
| Prerequisites and Restrictions | You must satisfy the following requirement(s):
|
|---|---|
| Available semesters | Semester 1 2024 Semester 2 2024 |
| Credits | 20 |
| Domestic fees | $1,383.00 |
What you will learn
After successfully completing this course, you’ll be able to:
- Understand the range of available research approaches to solve business problems, and the principles that underpin them.
- Analyse a range of business problems and formulate a relevant research response.
- Re-interpret business issues as problems to be solved through the application of research design.
- Evaluate then interpret the most common types of research reports relating to important business problems.
- Construct a workable tender document to answer a specific set of research questions in your discipline area.
Course examiners
Dr Ani Kartikasari
Senior Lecturer
Department of Global Value Chains and Trade
ani.kartikasari@lincoln.ac.nz