Master of Business (Global Mgmt and Marketing)
Master of Business (Global Mgmt and Marketing)
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Upcoming start dates
November Summer School - 11 Nov 2024
Semester 1 - 17 Feb 2025
Semester 2 - 14 Jul 2025
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Qualification
Taught Master's
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Duration
1.5 years full-time
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Credits
180
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Location
Lincoln University Campus or Online
Business leadership is increasingly calibrated on an international scale. Do you have the perspectives, critical thinking and tools to lead and manage in any market, large or small, on any continent?
Study for free
If you're a New Zealand citizen or permanent resident, residing in New Zealand at the time of study, you may be eligible for free tuition fees. Part time study options may be available. Terms and conditions apply. Learn more.
About this programme
Lincoln University’s Master of Business (Global Management and Marketing) will cultivate your talent and abilities so you can successively conduct business literally anywhere.
You’ll grow the business and management skills that are vital to leading and nourishing business relationships, and develop the business stewardship abilities that will make you a sought-after acquisition for any company.
How you’ll grow
- By absorbing an international perspective on both management and marketing.
- Learning key theoretical management and marketing concepts, along with the ability to apply these to real-world business problems.
- Understanding how to design and implement successful strategies, including how to write effective business and marketing plans.
- Grow your ability to communicate strongly and effectively in both written and oral form.
Career opportunities
You’ll be a strong candidate for general management, overseeing people and maintaining business relationships. Also Senior Marketing roles overseeing product lines, brand development, retail relationships, distribution, advertising and communications, as well as Supply Chain management and relationships.
Programme delivery
The Master of Business (Global Management and Marketing) is delivered on-campus or online (due to New Zealand immigration requirements, if you are on a student visa you are required to enrol in the on-campus option).
You’ll be provided with all the resources you need, and can choose to join the on-campus sessions, live online (Teams) sessions, or watch recordings of those sessions in your own time.
This hybrid approach allows you lots of opportunities to ask questions and take part in discussions with fellow Master's students.
If you are on-campus, your tutorial sessions will be run face-to-face with your lecturer. If you are eligible for online delivery, you can study the Master of Business (Global Management and Marketing) from anywhere in the world.
You’ll be able to benefit from the skills and expert experience of our lecturers, and ask for help and guidance whenever you need it.
Find out more about studying online.
Programme information
- A New Zealand level 7 bachelor’s degree or recognised equivalent with a B average or better in the 300 level and final year (full-time equivalent) courses
- If English isn’t your first language, other entry requirements will apply. Learn more about the English language requirements.
Summary of Regulations
- Students are required to complete 180 credits of taught courses from the Schedule of Courses for the MBus(GMM) over three semesters (12-18 months of study).
Please note: Some courses are compulsory for more than one qualification. As the same courses cannot be credited to more than one qualification it may not be possible to complete a second qualification.
What's it going to cost?
The Master of Business (Global Management and Marketing) is covered by our fee waiver. If you're a New Zealand citizen or permanent resident, residing in New Zealand at the time of study, you may be eligible for free tuition fees. Part time study options may be available. Terms and conditions apply. Learn more.
If you are an international student, see our list of International Fees.
You can start studying in either:
- Semester 1 (late February)
- Semester 2 (mid-July)
- Summer School (early November)
The Master of Business (GMM) is available for part-time study for domestic students only.
Studying part-time you will complete two courses per semester and three courses during Summer School. The course will take you one-and-a-half years to complete (including Summer School). COMM606 will appear in your Semester 2 schedule but is in a block after Semester 2 courses finish (Oct-Nov).
You must first complete the foundation courses (COMM601-605), then you can enrol in the specialised courses. COMM606 is restricted to your final semester of study.
Course advice
A Course Advisor can assist you to select and plan your degree.
What does a part-time schedule look like?
Example 1: Summer start part-time programme (maximum two courses at a time except for Semester 2). Start in November and finish in July (21months later).
Summer School:
COMM603 – Foundation of Business Management (10credits) (November – December term)
COMM604 – Foundation of Marketing (10credits) (November – December term)
COMM601 – Foundation of Managerial Economics (10credits) (January – February term)
COMM602 – Foundation of Accounting/Finance (10credits) (January to February term)
Semester 1:
COMM605 – Research of Managers
BMGT686 – Managing Programmes of Change
MKGT672 – Marketing Strategy
Semester 2:
MKGT608 – Supply chain theory
BMGT618 – Advanced Business Strategy
MKGT681 – Marketing Management
Semester 1:
MKGT672 – Marketing Strategy
MBus Capstone Course (5-week module June-July)
COMM606 – Strategic Business Analysis*
*Appears in Semester 1 but is in a block just after Semester 1 classes finish
Example 2; Summer start possible part-time programme (max one course at a time in first year – max two course at a time in second year). Start in November and finish in November (24 months later).
Summer School:
COMM603 – Foundation of Business Management (10credits) (November – December term)
COMM601 – Foundation of Managerial Economics (10credits) (January – February term)
Semester 1:
COMM604 – Foundation of Marketing (10credits) (November – December term)
COMM602 – Foundation of Accounting/Finance (10credits) (January to February term)
Semester 2:
COMM605 – Research of Managers
BMGT618 – Advanced Business Strategy
(2nd) Semester 1:
BMGT686 – Managing Programmes of Change
MKGT672 – Marketing Strategy
(2nd) Semester 2:
MKTG608 – Supply Chain Theory
MKTG681 – Marketing Management
MBus Capstone Course (5-week module October - November)
COMM606 – Strategic Business Analysis*
*Appears in Semester 2 but is in a block just after Semester 2 classes finish.
Are there courses I must take first in the Masters?
You must first complete the foundation courses (COMM601-605), then you can enrol in the specialised courses. COMM606 is restricted to your final semester of study.
How much time should I allow per course?
When budgeting time, think of each course taking about 10 hours/week of study, so even in the part-time scenario of two courses at a time, you’ll need to find 20 hours/week for study. Remember that the 10 credit courses are six weeks of instruction and the 20 credit courses are 12 weeks.
What does a part-time schedule look like?
Check out the part time study tab.
Graduate Attributes refer to the knowledge, skills, and values that you gain from completing your qualification. These high-level qualities will prepare you for career success, further study or research and making a valuable contribution to society in your chosen field.
Knowledge
- The relationship between sustainable value creation and economic growth, in the context of the theory and practice of commerce.
- The importance of global value chains and the contributions made by various commerce disciplines in creating value and sustaining superior performance within these value chains.
- The context and issues concerning global business – in particular the dynamics of steering an organisation through the global business value chain.
- The necessary knowledge to be a marketing professional.
Skills
- Investigate and resolve new and challenging problems, with specific capabilities to find, use, apply and synthesise commercial information.
- Generate business plans and strategies using relevant data and information.
- Be self-reliant, reflective and capable of forming opinions that they can believe in, defend with logic and integrity, and gain support for.
Values
- The impact of business decisions on stakeholders, including the environment and society.
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Entry requirements
- A New Zealand level 7 bachelor’s degree or recognised equivalent with a B average or better in the 300 level and final year (full-time equivalent) courses
- If English isn’t your first language, other entry requirements will apply. Learn more about the English language requirements.
-
Regulations and fees
Summary of Regulations
- Students are required to complete 180 credits of taught courses from the Schedule of Courses for the MBus(GMM) over three semesters (12-18 months of study).
Please note: Some courses are compulsory for more than one qualification. As the same courses cannot be credited to more than one qualification it may not be possible to complete a second qualification.
What's it going to cost?
The Master of Business (Global Management and Marketing) is covered by our fee waiver. If you're a New Zealand citizen or permanent resident, residing in New Zealand at the time of study, you may be eligible for free tuition fees. Part time study options may be available. Terms and conditions apply. Learn more.
If you are an international student, see our list of International Fees.
-
Intake semesters
You can start studying in either:
- Semester 1 (late February)
- Semester 2 (mid-July)
- Summer School (early November)
-
Part-time study
The Master of Business (GMM) is available for part-time study for domestic students only.
Studying part-time you will complete two courses per semester and three courses during Summer School. The course will take you one-and-a-half years to complete (including Summer School). COMM606 will appear in your Semester 2 schedule but is in a block after Semester 2 courses finish (Oct-Nov).
You must first complete the foundation courses (COMM601-605), then you can enrol in the specialised courses. COMM606 is restricted to your final semester of study.
Course advice
A Course Advisor can assist you to select and plan your degree.
What does a part-time schedule look like?
Example 1: Summer start part-time programme (maximum two courses at a time except for Semester 2). Start in November and finish in July (21months later).
Summer School:
COMM603 – Foundation of Business Management (10credits) (November – December term)
COMM604 – Foundation of Marketing (10credits) (November – December term)
COMM601 – Foundation of Managerial Economics (10credits) (January – February term)
COMM602 – Foundation of Accounting/Finance (10credits) (January to February term)
Semester 1:
COMM605 – Research of Managers
BMGT686 – Managing Programmes of Change
MKGT672 – Marketing Strategy
Semester 2:
MKGT608 – Supply chain theory
BMGT618 – Advanced Business Strategy
MKGT681 – Marketing Management
Semester 1:
MKGT672 – Marketing Strategy
MBus Capstone Course (5-week module June-July)
COMM606 – Strategic Business Analysis*
*Appears in Semester 1 but is in a block just after Semester 1 classes finish
Example 2; Summer start possible part-time programme (max one course at a time in first year – max two course at a time in second year). Start in November and finish in November (24 months later).
Summer School:
COMM603 – Foundation of Business Management (10credits) (November – December term)
COMM601 – Foundation of Managerial Economics (10credits) (January – February term)
Semester 1:
COMM604 – Foundation of Marketing (10credits) (November – December term)
COMM602 – Foundation of Accounting/Finance (10credits) (January to February term)
Semester 2:
COMM605 – Research of Managers
BMGT618 – Advanced Business Strategy
(2nd) Semester 1:
BMGT686 – Managing Programmes of Change
MKGT672 – Marketing Strategy
(2nd) Semester 2:
MKTG608 – Supply Chain Theory
MKTG681 – Marketing Management
MBus Capstone Course (5-week module October - November)
COMM606 – Strategic Business Analysis*
*Appears in Semester 2 but is in a block just after Semester 2 classes finish.
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Frequently asked questions (FAQs)
Are there courses I must take first in the Masters?
You must first complete the foundation courses (COMM601-605), then you can enrol in the specialised courses. COMM606 is restricted to your final semester of study.
How much time should I allow per course?
When budgeting time, think of each course taking about 10 hours/week of study, so even in the part-time scenario of two courses at a time, you’ll need to find 20 hours/week for study. Remember that the 10 credit courses are six weeks of instruction and the 20 credit courses are 12 weeks.
What does a part-time schedule look like?
Check out the part time study tab.
-
Graduate Attributes
Graduate Attributes refer to the knowledge, skills, and values that you gain from completing your qualification. These high-level qualities will prepare you for career success, further study or research and making a valuable contribution to society in your chosen field.
Knowledge
- The relationship between sustainable value creation and economic growth, in the context of the theory and practice of commerce.
- The importance of global value chains and the contributions made by various commerce disciplines in creating value and sustaining superior performance within these value chains.
- The context and issues concerning global business – in particular the dynamics of steering an organisation through the global business value chain.
- The necessary knowledge to be a marketing professional.
Skills
- Investigate and resolve new and challenging problems, with specific capabilities to find, use, apply and synthesise commercial information.
- Generate business plans and strategies using relevant data and information.
- Be self-reliant, reflective and capable of forming opinions that they can believe in, defend with logic and integrity, and gain support for.
Values
- The impact of business decisions on stakeholders, including the environment and society.
Programme Structure
This is a Taught Master’s programme consisting of course work only. No thesis is required.
You can complete the programme in 12 months if you start in November. Or you can begin study in the February or July intake, and take 18 months to complete it (allowing for a summer break).
Please note: COMM601-605 are foundation courses and should be completed first. COMM 606 Strategic Business Analysis will be taught in a five-week module and is the final course in the Master of Business programme.
Compulsory courses
Compulsory courses
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{{ 'COMM 601' | except-last-word }} {{ 'COMM 601' | last-word }}
Principles of Managerial Economics
10 credits
-
{{ 'COMM 602' | except-last-word }} {{ 'COMM 602' | last-word }}
Principles of Accounting and Finance
10 credits
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{{ 'COMM 603' | except-last-word }} {{ 'COMM 603' | last-word }}
Principles of Business Management
10 credits
-
{{ 'COMM 604' | except-last-word }} {{ 'COMM 604' | last-word }}
Principles of Marketing
10 credits
-
{{ 'COMM 605' | except-last-word }} {{ 'COMM 605' | last-word }}
Research for Managers
20 credits
-
{{ 'COMM 606' | except-last-word }} {{ 'COMM 606' | last-word }}
Strategic Business Analysis
20 credits
-
{{ 'BMGT 618' | except-last-word }} {{ 'BMGT 618' | last-word }}
Advanced Business Strategy
20 credits
-
{{ 'BMGT 686' | except-last-word }} {{ 'BMGT 686' | last-word }}
Managing Programmes of Change
20 credits
-
{{ 'MKTG 608' | except-last-word }} {{ 'MKTG 608' | last-word }}
Supply Chain Theory
20 credits
-
{{ 'MKTG 672' | except-last-word }} {{ 'MKTG 672' | last-word }}
Marketing Strategy
20 credits
-
{{ 'MKTG 681' | except-last-word }} {{ 'MKTG 681' | last-word }}
Managing Marketing
20 credits
- Compulsory courses
Compulsory courses
Compulsory courses - online
-
{{ 'COMM 601' | except-last-word }} {{ 'COMM 601' | last-word }}
Principles of Managerial Economics
10 credits
-
{{ 'COMM 602' | except-last-word }} {{ 'COMM 602' | last-word }}
Principles of Accounting and Finance
10 credits
-
{{ 'COMM 603' | except-last-word }} {{ 'COMM 603' | last-word }}
Principles of Business Management
10 credits
-
{{ 'COMM 604' | except-last-word }} {{ 'COMM 604' | last-word }}
Principles of Marketing
10 credits
-
{{ 'COMM 605' | except-last-word }} {{ 'COMM 605' | last-word }}
Research for Managers
20 credits
-
{{ 'COMM 606' | except-last-word }} {{ 'COMM 606' | last-word }}
Strategic Business Analysis
20 credits
-
{{ 'BMGT 618' | except-last-word }} {{ 'BMGT 618' | last-word }}
Advanced Business Strategy
20 credits
-
{{ 'BMGT 686' | except-last-word }} {{ 'BMGT 686' | last-word }}
Managing Programmes of Change
20 credits
-
{{ 'MKTG 608' | except-last-word }} {{ 'MKTG 608' | last-word }}
Supply Chain Theory
20 credits
-
{{ 'MKTG 672' | except-last-word }} {{ 'MKTG 672' | last-word }}
Marketing Strategy
20 credits
-
{{ 'MKTG 681' | except-last-word }} {{ 'MKTG 681' | last-word }}
Managing Marketing
20 credits
- Compulsory courses
Contact a Course Advisor to assist you to select your courses and plan your degree.
Programme contacts
Need more info?
Email us on grow@lincoln.ac.nz
Or call us on 0800 10 60 10
If you're overseas, please call +64 3 423 0000
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