Master of Business (Global Mgmt and Marketing)
Master of Business (Global Mgmt and Marketing)
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Upcoming start dates
Semester 2 - 17 Jul 2023
November Summer School - 13 Nov 2023
Semester 1 - 19 Feb 2024
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Qualification
Taught Master's
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Duration
1.5 years full-time
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Credits
180
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Location
Lincoln University Campus or Online
Business leadership is increasingly calibrated on an international scale. Do you have the perspectives, critical thinking and tools to lead and manage in any market, large or small, on any continent?
Lincoln University’s Master of Business (Global Management and Marketing) will cultivate your talent and abilities so you can successively conduct business literally anywhere. You’ll grow the business and management skills that are vital to leading and nourishing business relationships, and develop the business stewardship abilities that will make you a sought-after acquisition for any company.
How you’ll grow
- By absorbing an international perspective on both management and marketing.
- Learning key theoretical management and marketing concepts, along with the ability to apply these to real-world business problems.
- Understanding how to design and implement successful strategies, including how to write effective business and marketing plans.
- Grow your ability to communicate strongly and effectively in both written and oral form.
Career opportunities
You’ll be a strong candidate for general management, overseeing people and maintaining business relationships. Also Senior Marketing roles overseeing product lines, brand development, retail relationships, distribution, advertising and communications, as well as Supply Chain management and relationships.
Programme delivery
The Master of Business (Global Management and Marketing) is delivered fully online. You’ll be provided with all the resources you need, and be able to join Zoom tutorials and online forums to ask questions and take part in discussions with fellow Master's students. If you are on campus, your tutorial sessions will be run face-to-face with your lecturer.
Online delivery means you can study the Master of Business (Global Management and Marketing) from anywhere in the world. You’ll be able to benefit from the skills and expert experience of our lecturers, and ask for help and guidance whenever you need it.
Find out more about studying online.
Programme information
- A New Zealand level 7 bachelor’s degree or recognised equivalent with a B average or better in the 300 level and final year (full-time equivalent) courses
- If English isn’t your first language, other entry requirements will apply. Learn more about the English language requirements.
Summary of Regulations
- Students are required to complete 180 credits of taught courses from the Schedule of Courses for the MBus(GMM)over three semesters (12 months of study).
What's it going to cost?
Learn more by using the Domestic Fees Calculator or viewing the International Fees.
You can start studying in either:
- Semester 1 (late February)
- Semester 2 (mid-July)
- Summer School (early November)
The Master of Business (GMM) is available for part-time study for domestic students only.
For more information, contact us to discuss options.
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Entry requirements
- A New Zealand level 7 bachelor’s degree or recognised equivalent with a B average or better in the 300 level and final year (full-time equivalent) courses
- If English isn’t your first language, other entry requirements will apply. Learn more about the English language requirements.
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Regulations and fees
Summary of Regulations
- Students are required to complete 180 credits of taught courses from the Schedule of Courses for the MBus(GMM)over three semesters (12 months of study).
What's it going to cost?
Learn more by using the Domestic Fees Calculator or viewing the International Fees.
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Intake semesters
You can start studying in either:
- Semester 1 (late February)
- Semester 2 (mid-July)
- Summer School (early November)
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Part-time study
The Master of Business (GMM) is available for part-time study for domestic students only.
For more information, contact us to discuss options.
Programme Structure
This is a taught Master’s programme consisting of course work only. No thesis is required.
You can complete the programme in 12 months if you start in November. Or you can begin study in the February or July intake, take 18 months to complete (allowing for a summer break).
Please note: COMM 606 Strategic Business Analysis will be taught in a five-week module and is the final course in the Master of Business programme.
Compulsory courses
Compulsory courses
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{{ 'COMM 601' | except-last-word }} {{ 'COMM 601' | last-word }}
Principles of Managerial Economics
10 credits
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{{ 'COMM 602' | except-last-word }} {{ 'COMM 602' | last-word }}
Principles of Accounting and Finance
10 credits
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{{ 'COMM 603' | except-last-word }} {{ 'COMM 603' | last-word }}
Principles of Business Management
10 credits
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{{ 'COMM 604' | except-last-word }} {{ 'COMM 604' | last-word }}
Principles of Marketing
10 credits
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{{ 'COMM 605' | except-last-word }} {{ 'COMM 605' | last-word }}
Research for Managers
20 credits
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{{ 'COMM 606' | except-last-word }} {{ 'COMM 606' | last-word }}
Strategic Business Analysis
20 credits
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{{ 'BMGT 618' | except-last-word }} {{ 'BMGT 618' | last-word }}
Advanced Business Strategy
20 credits
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{{ 'BMGT 686' | except-last-word }} {{ 'BMGT 686' | last-word }}
Managing Programmes of Change
20 credits
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{{ 'MKTG 608' | except-last-word }} {{ 'MKTG 608' | last-word }}
Supply Chain Theory
20 credits
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{{ 'MKTG 672' | except-last-word }} {{ 'MKTG 672' | last-word }}
Marketing Strategy
20 credits
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{{ 'MKTG 681' | except-last-word }} {{ 'MKTG 681' | last-word }}
Managing Marketing
20 credits
- Compulsory courses
Compulsory courses
Compulsory courses - online
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{{ 'COMM 601' | except-last-word }} {{ 'COMM 601' | last-word }}
Principles of Managerial Economics
10 credits
-
{{ 'COMM 602' | except-last-word }} {{ 'COMM 602' | last-word }}
Principles of Accounting and Finance
10 credits
-
{{ 'COMM 603' | except-last-word }} {{ 'COMM 603' | last-word }}
Principles of Business Management
10 credits
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{{ 'COMM 604' | except-last-word }} {{ 'COMM 604' | last-word }}
Principles of Marketing
10 credits
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{{ 'COMM 605' | except-last-word }} {{ 'COMM 605' | last-word }}
Research for Managers
20 credits
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{{ 'COMM 606' | except-last-word }} {{ 'COMM 606' | last-word }}
Strategic Business Analysis
20 credits
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{{ 'BMGT 618' | except-last-word }} {{ 'BMGT 618' | last-word }}
Advanced Business Strategy
20 credits
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{{ 'BMGT 686' | except-last-word }} {{ 'BMGT 686' | last-word }}
Managing Programmes of Change
20 credits
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{{ 'MKTG 608' | except-last-word }} {{ 'MKTG 608' | last-word }}
Supply Chain Theory
20 credits
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{{ 'MKTG 672' | except-last-word }} {{ 'MKTG 672' | last-word }}
Marketing Strategy
20 credits
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{{ 'MKTG 681' | except-last-word }} {{ 'MKTG 681' | last-word }}
Managing Marketing
20 credits
- Compulsory courses
A course advisor can assist you to select your courses and plan your degree.
Programme contacts

Key information for students
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Need more info?
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If you're overseas, please call +64 3 423 0000
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